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Perfectly Creative Clients Gifts
Giving that perfect gift - the one that rocks the world of your client - can be a tough find. Here are a few out-of-the-box ideas that will keep you in their thoughts in the best possible way:
- An illustrated children's book, autographed and signed by the author to your client's children (or grandchildren). My favorite is The Success of Robert Fitzgibbons, by Eric Blank.
- Personalized stationary. In a perfect world we do business with our friends, and our friends send us personal notes on their personal stationary. No logos. No business cards. You can order high-quality notes at Crane's here in your client's favorite (or corporate) colors that they can use to raise the quality of their client relationships all year long.
- Buy your client their name in the form of a personal domain ... www-dot-yourclientsname-dot-com at NetSol. Buy it for ten years, and direct them to my article on making sure when their name is Googled, their personal page comes up (and it can be directed to their corporate website).
- Make a donation in their name to a charity like Kiva or Room to Read.
- Red Envelope has a great selection of gifts in all price ranges - they come with a story and wrapped in a red box with a white satin bow. Here you can honor your clients affinity for a hobby (golf, tennis) or fine spirits or just finer things.
Remember to enjoy the process of sending your clients gifts. It really is the thought that counts.
Happy Shopping!
Get Paid* What You Are Worth!
The State Capitol of Texas
I meet so many incredibly talented people (you know who you are) who remain in the realm of fear – fear of speaking their truth. The truth about the value they add through their work. The truth about their contribution to the world and those they touch. This fear keeps them from experiencing the liberty they could savor if they owned their true worth. If they allowed themselves to step into their greatness, that could translate into their own personal riches. Sooner they can possibly imagine.
Coaching Case Study #1: A CPA client who was saving his clients millions of dollars … with paperwork he could complete in about 3 hours. His clients were benefitting from the savings – and paying just about $1,000.00 in fees. How much would you pay to save $1 million? Once I had him owning the fact that his clients would be, if billed correctly, paying for all of his years of education, experience and knowledge – and that there was no possible way they could save that $1 million without him, he then raised his fee – not without fear and trepidation, but he did so, nonetheless. His new fee was $75,000. Wouldn’t you pay $75,000 to save $1 million? I know I would, and I would joyfully write the check! So did his clients, without even batting an eye. They gladly paid his fee. Now, he gladly makes 75 times what he was making before.
Coaching Case Study #2: A life coach client who was charging $400 per month. Her clients were experiencing a high level of personal satisfaction, in turn they were experiencing professional success. Yet, her practice wasn’t full and she was frustrated with her own results. We did an exercise on the quantifiable results her clients were getting – how much more they were making by working with her and additionally, how much happier they were in general. When she saw the numbers, she couldn’t argue with her true worth – it was there in black and white. She immediately raised her fees to $750 per month, which allowed her to work with a more exclusive clientele, get the results they wanted and she got more of what she wanted, too.
Have you ever noticed that the more something costs, the more in demand it is? If you fly commercial, you know how much fun it is to stand in those long lines, take off half your clothing, have someone scrutinize the amount of shampoo you’re carrying, all while you’re paying for the privilege. Wouldn’t you rather fly private? Like on a G-5? (Me, too!) Do you think the folks at Gulfstream are flying people around at $39 each way because they’re afraid to ask full price for their jets? No way! They own it … so should you.
Coach’s Question: Where are you not asking for what you’re worth? With whom? What is the worst that could happen besides getting a “no?” Don’t let that fear stop you – go for the yes! Someone wants to say yes – they will pay you what you’re worth, do it gladly and you’ll both be delighted.
There are a few key adjustments you can make right now to start getting what you’re worth.
· If you want more, the first step is to own that you are worth more … just because you are alive, breathing, and on this planet. Period.
Oh yes, and then there's the fact that you have the education and experience to charge what you're worth. But I digress.
· Define your USP. Some call it the Unique Selling Proposition. I call it the “Unfair Selling Proposition.” It's unfair to your competition – because what you offer is fantastically and truly special and beneficial. Your USP is what you bring to the table – what people are getting when they hire you, the tangibles and intangibles. (Note: There is no competition when you understand who you are and what you offer.)
· Do a few case studies. Discover the actual value you are adding to others. The proof is there, just waiting to be discovered. It will help you step up into your power and new true worth.
· Stop making excuses and go for it! Step out of “stories and excuses” – making the argument that it is possible is just as effective as arguing its not possible. Make the argument for YES.
· Work on your beliefs. One powerful way to change your internal beliefs is through action. Do the thing you think you cannot do, that may yield the result you want (or help you get it). That act of doing will increase your confidence. Each act builds on the one before it. Before you know it, you expect more because you believe you deserve more. Sometimes you just have to swallow hard and take the first step – or make the first ask. It gets easier and easier. Pretty soon your bank account will reflect “the new way.”
I know that I know that I know this works, because I have done this process many times. Today is the day – now is the time – for you to begin to ask for what you want and get it! Go for it – I’ll be thrilled to hear about your great results.
*Coach’s Note: You can substitute the word “paid” with the words love, space, time, or anything else you are lacking.
A Great Reason to Work: QT with Lexi & Christmas Cookies
Top 3 Ways to Stay in Touch with Your Clients
Relationship building and networking does not end with the contract being signed or a handshake. The key to success with current and future clients is following up.
Here are three ways to stay in touch and be remembered long after the initial encounter is over:
Send a handwritten note. The day after you meet a potential client, write them a note stating how much you enjoyed meeting him. Invite him to meet you for a breakfast or lunch so you can get to know each other better. When friendships form, business opportunities eventually develop. With your current clients, stay in touch with a note to say “hello,” “thanks for your recent business” or in my case, “Way to go!”
Send an inexpensive gift card. Most people love books or coffee. Send that potential client a gift card from Starbucks or a local book store. If you send Starbucks gift card, write a note that reads, “Thanks a “latte” for your time yesterday. I look forward to seeing you soon.”
Send an article of interest. During your conversation with a current or potential client, listen for clues about what interests her. For example, if she casually mentions that she is going to Italy for vacation or she enjoys a particular hobby such as mountain biking, scan newspapers, magazines or the Internet for interesting articles pertaining to her interest. Sending a handwritten note with the article enclosed is another way of putting your name in front of them. Besides, she may even respond to your gesture with a personal phone call or e-mail.
And the winner is ...
Annette Lanham!
Congrats on the Bootcamp, Annette ... look forward to seeing you in Las Vegas!
Be sure to send me your mailing information so I can send you the pre-Bootcamp documents.
Congrats on the Bootcamp, Annette ... look forward to seeing you in Las Vegas!
Be sure to send me your mailing information so I can send you the pre-Bootcamp documents.
San Francisco
I've run up to San Fran to close the deal with some new clients. Some of my suggestions for making your future travel effortless ...
Fly Virgin America! And be sure to upgrade to first class ... you'll love the service, the music (yes, the music!), and my personal fave: the massage chairs!
Ladies - you'll want to use the most fabulous luggage for your trip ... In the past I've used Brighton's beautiful 22" bag, which holds everything I need and fits in the overhead bin. All of their bags have separate plastic-lined compartments for dirty or wet items. There seems to be the perfect pocket for all of your special items. Fabulous!
If you want to go sans luggage, try shipping your stuff via UPS. They offer pick up service, including the ability to print your labels, automatic billing to your credit card - basically, hands-free service for everything you need when you travel. Your items can be ready and awaiting your arrival at your destination ... full-sized bottles of shampoo and conditioner included! It eliminates the need to either carry-on all of your items or wait for baggage claim. So you take on the plane just your purse and/or laptop and ID. Definitely my new beloved way to travel!
My first official crossing of the Golden Gate Bridge. So beautiful, even on an overcast day.
Fly Virgin America! And be sure to upgrade to first class ... you'll love the service, the music (yes, the music!), and my personal fave: the massage chairs!
Ladies - you'll want to use the most fabulous luggage for your trip ... In the past I've used Brighton's beautiful 22" bag, which holds everything I need and fits in the overhead bin. All of their bags have separate plastic-lined compartments for dirty or wet items. There seems to be the perfect pocket for all of your special items. Fabulous!
If you want to go sans luggage, try shipping your stuff via UPS. They offer pick up service, including the ability to print your labels, automatic billing to your credit card - basically, hands-free service for everything you need when you travel. Your items can be ready and awaiting your arrival at your destination ... full-sized bottles of shampoo and conditioner included! It eliminates the need to either carry-on all of your items or wait for baggage claim. So you take on the plane just your purse and/or laptop and ID. Definitely my new beloved way to travel!
My first official crossing of the Golden Gate Bridge. So beautiful, even on an overcast day.
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